You’re probably not thinking about ESG when you show up to a flooded lobby or a moldy condo unit. You’re thinking about moisture meters, demo decisions, and drying times.
But here’s the shift:
In 2025, resilience is the word every commercial property manager is learning to say — and they don’t always know what it means.
That’s where you come in.
Because for all the talk about carbon and compliance, the real test of a building’s ESG commitment is this:
What happens after the storm?
How fast can it bounce back?
Who makes that happen?
You already know the answer: the restoration crew.
When a commercial property owner says:
“We’re working on our climate resilience strategy…”
They’re often talking about:
Having a water shutoff plan
Knowing which materials resist mold
Ensuring power doesn’t go out for two days straight
Making sure the vendor shows up before the drywall collapses
In other words: stuff you deal with every week.
Imagine this:
Two identical buildings get hit by the same storm.
One has labeled shutoffs, elevated equipment, pre-cleared vendor access, and good materials.
The other has bad insulation, paper records, no plan, and calls the landlord’s brother-in-law in a panic.
Same event. Different outcome.
That gap? That’s resilience.
And you can help close it — if you know how to talk about it.
Let’s say you’re walking a property manager through a post-loss estimate, and you want to go beyond just repairs.
Try:
“We can do the work two ways: patch the damage, or rebuild in a way that makes your site less likely to fail next time.”
Or:
“Some of our clients are starting to think in resilience terms — meaning how fast they can reopen. Want me to flag a couple things we’ve seen work well for that?”
Or even:
“If this building had been upgraded after the last loss, we might be drying carpet instead of replacing walls.”
This reframes you from a cleanup crew into a risk-reduction partner.
Recommend materials that resist mold and dry fast
Help CREs understand what causes repeat loss
Offer documentation they can hand to insurers or regulators
Create service plans tied to continuity, not just catastrophe
Use the word “resilience” when appropriate — it signals you're thinking like them
Resilience isn’t theory.
It’s what you help buildings do.
The more you can explain that — in plain English, with stories and trade knowledge — the more likely you are to get callbacks, long-term contracts, and seats at bigger tables.